000 -LEADER |
fixed length control field |
00467nam a22001457a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170331b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0750609788 |
100 ## - MAIN ENTRY--AUTHOR |
Author |
CHRISTOPHER, Martin, PAYNE, Adrian and BALLANTYNE, David |
245 ## - TITLE STATEMENT |
Title |
Relationship Marketing: Bringing Quality, Customer Service and Marketing Together |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
London |
Name of publisher |
Butterworth Heinemann |
Date of publication |
1993 |
300 ## - COLLATION |
Pagination |
vii,; 204p. |
650 ## - TRACINGS |
Main Subject |
Commerce |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Item type |
Books |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF415.C45 |