000 -LEADER |
fixed length control field |
nam a22 7a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170919b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0750662816 |
100 ## - MAIN ENTRY--AUTHOR |
Author |
MEEK, Helen et al |
245 ## - TITLE STATEMENT |
Title |
The Official CIM Course Book |
Remainder of title |
Managing Marketing Performance 2004-2005 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Oxford |
Name of publisher |
Elsevier Butterworth- Heinemann |
Date of publication |
2005 |
300 ## - COLLATION |
Pagination |
xi.; 380p. |
650 ## - TRACINGS |
Main Subject |
Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Item type |
Books |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13.M44 |