ASSESSMENT OF ZENITH BANK’S PUBLIC RELATIONS STRATEGIES AS AN EFFECTIVE TOOL IN MAINTAINING CUSTOMER PATRONAGE AND LOYALTY (Record no. 8732)

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Author BELLO MOFIYINFOLUWA ENOCH
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Title ASSESSMENT OF ZENITH BANK’S PUBLIC RELATIONS STRATEGIES AS AN EFFECTIVE TOOL IN MAINTAINING CUSTOMER PATRONAGE AND LOYALTY
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Supervisor Dr. C. N. Njoku
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Place of publication Mountain Top University
Department (College) Mass Communication
Date of publication July, 2024
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Pagination 62p
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Main Subject Mass Communication
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Item type Students Thesis
Holdings
Source of classification or shelving scheme Not for loan Permanent location Current location Date acquired Accen. No. Koha item type
    Main Library Main Library 25.07.2025 20020601076 Students Thesis

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