000 -LEADER |
fixed length control field |
00481nam a22001337a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250725b ||||| |||| 00| 0 eng d |
100 ## - MAIN ENTRY--AUTHOR |
Author |
BELLO MOFIYINFOLUWA ENOCH |
245 ## - TITLE STATEMENT |
Title |
ASSESSMENT OF ZENITH BANK’S PUBLIC RELATIONS STRATEGIES AS AN EFFECTIVE TOOL IN MAINTAINING CUSTOMER PATRONAGE AND LOYALTY |
250 ## - SUPERVISOR |
Supervisor |
Dr. C. N. Njoku |
260 ## - IMPRINT |
Place of publication |
Mountain Top University |
Department (College) |
Mass Communication |
Date of publication |
July, 2024 |
300 ## - COLLATION |
Pagination |
62p |
650 ## - TRACINGS |
Main Subject |
Mass Communication |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Item type |
Students Thesis |