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Essentials of Marketing Research

By: ZIKMUND,William G. and Babin Barry J Material type: Text

TextPublisher: Australia South Western 2007Edition: Third EditionDescription: xvii,; 414pISBN: 9780324548273Subject(s): Marketing ResearchLOC classification: HF5415.2.Z537

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Current location	Call number	Status	Date due	Barcode	Item holds
Main Library	HF5415.2.Z537 (Browse shelf)	Available		00680

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Previous	HF5415.2 .M46 Sales Forecasting Management: A Demand Management Approach	HF5415.2.S327 Marketing Research	HF5415.2.Z53 Exploring Marketing Research	HF5415.2.Z537 Essentials of Marketing Research	HF5416.5.B34 01523 Implementing Value Pricing	HF5416.5.F54 Value Pricing: How to Maximise Profits Through Effective Pricing Policies	HF5416.5.N47 Pricing: Policies and Procedures	Next

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