CHRISTOPHER, Martin, PAYNE, Adrian and BALLANTYNE, David <br/><br/>
Relationship Marketing: Bringing Quality, Customer Service and Marketing Together  

 - London  Butterworth Heinemann  1993 
 - vii,; 204p. 
<br/><br/><label>ISBN: </label>0750609788 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>LC Class. No.: </label>HF415.C45