HOLLENSEN, Svend <br/><br/>
Global Marketing   A Decision- Oriented Approach 

 - 3rd Ed.- 
 - Edinburgh  Pearson Education Ltd  2004 
 - xxxvii,'717p. 
<br/><br/><label>ISBN: </label>0273678396 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF1416.H65