000 00441nam a22001457a 4500
008 170331b xxu||||| |||| 00| 0 eng d
020 _a039587050X
100 _aANDERSON, Carol H. and VINCZE, Julian W.
_93645
245 _aStrategic Marketing Management: Meeting the Global Marketing Challenge
260 _aNew York
_bHoughton Mifflin
_c2000
300 _avii,; 475p.
650 _aCommerce
_93266
942 _cBK
050 _aHF5415.13.A53
999 _c1907
_d1907